Globe & Mail Report on Business

Mark Evans interviews Andrea Lown about starting SmartBride Boutique


When Andrea Lown was planning her own wedding, she discovered that ordering a dress is a huge challenge when you have a budget. The upside was it gave her the inspiration to start SmartBride Boutique, an online boutique that combines the power of the Web with the experience that consumers want when shopping for a dream dress or other wedding items. The Toronto-based startup has been described as a Craigslist for weddings by providing a place for buyers and sellers to connect online.

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